News Page for CI


Showcasing or Cultural diplomacy?

Is there a special opportunity to develop thinking, awareness and recommendations around cultural diplomacy in Brussels? Possibly so, with so many embassies and foreign representations present and a vast local and regional cultural arena. I attended yesterday Culture Meet Ups session that raised questions on showcasing and cultural diplomacy (pro’s and con’s, distinguishing the two, the Brussels case). This culture meet up was hosted at the Spanish embassy and by their cultural councellor Sergi Farré. Some points I would like to highlight: Dirk De Wits (Flanders Arts Institute) commented on the importance of distinguishing showcasing and intercultural relations. The choice between competition and noble value. (more…)

3rd neighbourhood dialogue with Jon Rubin

ifa laboratory’s third neighbourhood dialogue project on research stage

Jon Rubin Jeu de Balle 1Jon Rubin Jeu de Balle 2What do you get if you mix a politician, a social worker, a researcher, and an artist? One answer is a contextual artist, or a social practice artist.

Jon Rubin was trained in fine arts and he started his career as a painter. Today, and since 25 years back, he is working with contextual art. As Jon was interested in politics and the society he decided to change practice as he felt a need for channeling his interests through art in another way. (more…)

ifa laboratory @European Business Summit 23 May

“Creativity at the heart of businesses, a key to success?”

2.7ifa laboratory presented a session at the European Business Summit in Brussels on 23 May A panel discussing creativity in business was created. The question was “Can creativity, if placed at the heart of projects and companies result in innovation with the potential for longer term disruption?”.

These days’ creativity, disruption and innovation are frequently used buzzwords. But what does innovation really mean? And how does this translate into the corporate environment?

This session was not about presenting a final definition of innovation, and certainly not about product or business model innovation. This session aimed to dissect innovation and its various aspects by a case-by-case and company-by-company interpretation of innovation from a people-driven view because what drives innovation are people, process and philosophy. (more…)

Collecte T-shirts ! Participez / T-shirts inzamelingsactie ! Deel mee / T-shirt collection ! Join us

Collecte de T-shirts pour une installation artistique !

Date limite pour les dons de t-shirts et chemises à manches courtes : 4 Avril 2018

Donnez une nouvelle vie à vos vieux t-shirts en contribuant à une installation artistique – aidez-nous à donner de la couleur à l’ascenseur des Marolles !

Nous récoltons toute sorte de t-shirts et de chemises colorés à manches courtes pour une installation monumentale qui aura lieu sur l’ascenseur des Marolles. Cette installation aura pour but de représenter les différentes communautés qui vivent et travaillent dans le quartier, ainsi que celles passées et à venir. (more…)

Echoes from 6 November Creative Forum Charleroi

“Une journée très inspirante et un thème passionnant !”

On 6 November ifa laboratory (Bartholomeus Henri Van de Valde, orchestra director/ expert in change management, Sebastien Meert, entrepreneur and coach specialised in commercial strategy/ sale team development and Johanna Suo, director ifa laboratory) organised a conference on behalf of Bubble Hub/ Forum Charleroi Creative/ IGretec. (more…)

ifa laboratory new member of European Creative Business Network!

ifa laboratory is a new member of the European Creative Business Network! This is good news as we believe it will make us prosper and grow. We also look forward to contribute; to exchange about the crucial role the creative industries play in other sectors and see how we can increase the cooperation with other sectors. #valueofculture #crosssector #ecosystem #betterworld #disruption #innovation

ifa laboratory at Bubble Hub Forum Charleroi Creative

On 6 November ifa laboratory presents an exciting program at the Bubble Hub in the context of Creative Forum Charleroi: “The artist as a source of creativity and innovation in the company”.

Virtual reality creative team-building 29 May showcase

Reality Creative Team-building Showcase |29 May 2017 | 2- 7 pm |Rue des Renards 1a, 1000 Brussels

Join us for an immersive trip!

google tilt brush equipifa laboratory and Poolpio collaborate in order to offer creative and cutting edge possibilities for companies, organisations and governmental bodies to develop their organisation and their teams.

“We will all have superpowers. Because in virtual reality you can be anyone, you can go anywhere, and you can create anything…it’s going to be the next mass medium.”  Rikard Steiber HTC

We invite you to a showcase on creative team-building and organisational development with virtual reality. (more…)

The Source of Creativity talk with artist Joakim Eneroth

ifa laboratory works on creativity and insertion of creativity in diverse sectors and businesses.

We are thrilled to offer the talk ‘The Source of Creativity’ with artist Joakim Eneroth on May 17 6.30-8pm.

Everybody wants to be creative today. Not only artists and creatives but the business world, industry and technology. Creativity is essential for innovation; for thinking out of the box and inventing new competitive ideas.
ifa laboratory supports companies being creative through conferences and through creative team-building and artistic interventions as well as cultural strategy. (more…)

Be at the top, stay at the top! A new year filled with strategy, development and innovation!

Do not call Brad, call us! Happy New Year! We’ll help you make this year yours!

We can help your teams stand out, be more efficient, focused and more collaborative with #teambuilding through #art.

We can help you to stand out with new ways of working on strategy, marketing and public relations; Strategic cultural relations & #culturalcommunications help any #company #city #region #government reach better their target group and create communication & relations that count. #impact and #outreach with meaning #publicdiplomacy.

Image: Drowning Girl (1963), Roy Liechtenstein, Oil and synthetic polymer paint on canvas, 171.6×169.5cm, Collection MoMA, New-York City.